I find the deja vu fun. A little discombobulating at times – but certainly something to have fun with.
Like last week when I lined up at the LCBO.
My line was only 4 deep – and with modern scanning machinery I was certain to fly through the line. Except that I was behind 3 university boys who were definitely going to be ID’d before being allowed to buy alcohol.
Deja Vu – didn’t I already write about this once in 2011 – Educate Our Youth? What can we learn by analyzing what the University student of today is buying for “education purposes”.
Let’s look at the evidence.
Wow – good retro marketing
Student #1 a 6 pack of Old Milwaukee in hand – guys, this is weak, not retro
Student #2 buying 4 Rock Star vodka tall boys – wha
Student #3 purchasing Pabst Blue Ribbon – apparently the choice of the Hipster [another fad I don’t get]
You know what – don’t ID them – enrol them in a mandatory education program. Like the ones where you have too many traffic demerit points and have to be taught how to properly drive. I really wanted to pull all three over to the side – give them a ticket – and teach them that a 6 pack of any micro-brewery would enrich their lives much more than mass produced, watery “beer”. The Rock Star Vodka kid? Sometimes people just need to lose their priviledges.
PS – the beer advocate even has tasting notes on Pabst Blue Ribbon. Isn’t that an oxymoron?